Brand Establishment or Refreshment

Visitors to your website have an average attention span of five seconds. This means you have a very small window of time to engage them. An investment in brand refreshment can have a substantial impact on sales and customer relations.

The term “branding” is frequently and improperly used. A brand is more than the physical aspects of a name, logo and slogan. Branding also encompasses the feelings and attitudes of your current and prospective customers. Shifting these perceptions can be a long and tedious process.

When RedBottle works with you on branding (and rebranding) we will do more than offer you a new logo slapped on some letterhead. First, we will discuss your company’s mission, vision and goals. Then, we will evaluate how these are conveyed to your users at each possible interaction. With this knowledge we will discuss options to move your brand forward.